Founded in 2014, CDF Consulting is a niche Ecommerce and Digital Marketing agency. CDFC specializes in helping brands understand and grow their Ecommerce businesses efficiently and successfully with a focus on acquisition and retention channel marketing. We do more than market your brand, we help you redevelop relationships with your customers and transform the way your business operates.

At the core of CDF Consulting is Devin Fitzpatrick, the founder and an ecommerce industry leader, with a Columbia University and FIT education and an entrepreneurial spirit. Throughout her 15+ year career, Devin has defined and implemented the digital strategy of some of the top global luxury brands in the world. Wanting to offer the feel of an ‘in house’ digital strategist rather than an agency, Devin works personally with all clients. She brings with her a warm nature, an exceptional understanding of the digital space and an eye for detail.

Devin has a passion for identifying profitable niches to grow a brand's business, creative marketing and consumer-driven programs by utilizing marketing research data and knowledge of brand management. CDFC specializes in acquisition and retention channel marketing, CRM, product distribution, and SEM to improve site rankings and overall revenues.

The headquarters of CDF Consulting are conveniently located in New York City and Baltimore. We stay connected to the beat of the city and the latest fashion trends that dominate the NYC retail industry. We stay ahead of the curve in technology and digital marketing trends by investing in educational seminars where trends and tips are past along to clients.

The goal at CDF Consulting is to be your go-to resource that will develop strategic actionable plans with a unique vision for your brand.



Devin Fitzpatrick plays an instrumental role in growing our e-commerce over the past two years. She has helped us set strategy, analyze the data, direct and PUSH our PPC & SEO agencies, lead our internal staff and provide critical direction on new hires.

She is a TRUE team player and Cabana Life’s one stop shop in directing and managing all of our e-commerce needs. She has always guided us in making thoughtful decisions on when/how to spend advertising & marketing dollars and paving the path to reach our sales goals.
— Alyssa Adams, Founder, CABANA LIFE
During the time I worked with Devin at Chanel, she was a true team player who works collaboratively and productively with others to achieve shared goals. She had taken on several areas of responsibility that has built her leadership skills, allowing her to manage projects with minimal guidance. She always looks for new ways to learn and grow to help her team and career. Devin is an asset to any team!
— R. Shandler, CHANEL